A gynaecologist’s day moves through very different situations: a couple being worked up for infertility, a first antenatal visit, a teenager with painful periods, a woman approaching menopause. A useful gynae portfolio follows that same path.
Which therapy areas does a gynae range need?
Looking at what gynaecologists prescribe most often, a well-rounded range usually covers these areas:
| Therapy area | Typical product types |
|---|---|
| PCOS and infertility | Myo-inositol combinations, metformin combinations, letrozole, clomiphene, antioxidant nutrition |
| Male infertility | Antioxidant and micronutrient combinations (CoQ10, L-carnitine, lycopene) |
| Pregnancy care | Natural micronised progesterone, dydrogesterone, folic acid, DHA, anti-nausea products |
| Iron and calcium | Iron with folic acid and B12, calcium with vitamin D3 |
| Menstrual and hormonal care | Tranexamic acid combinations, norethisterone, medroxyprogesterone, dienogest, estradiol |
| Contraception | Combined oral contraceptives |
| Menopause | Calcium, vitamin D and nutritional support |
| Intimate and urinary care | Vaginal softgels, intimate washes, cranberry and D-mannose products |
Why does depth within an area matter?
Doctors often want the same molecule in more than one strength or form. Progesterone is a good example - softgel capsules at 100 mg and 200 mg, and sustained-release tablets at 200 mg and 300 mg, give the prescriber options without switching brands. A range with that depth is easier to recommend consistently.
How can a franchise partner use this?
Plan your calls around the patient journey rather than around individual products. With a fertility specialist, lead with PCOS and fertility products, then pregnancy support. With an obstetrician, start with antenatal nutrition and progesterone. Over time the same doctor will need products from several areas.
How is the Wisefemy range organised?
The Wisefemy catalogue groups every product by therapy area, from PCOS care and infertility to pregnancy care and postmenopausal care. Each product page lists composition, dosage form and packing so you can prepare before a visit.